Every business owner wants visitors to easily find his or her website. For some, the success of the business depends on it. But, because search engines don’t divulge their ranking algorithms, there isn’t a way to pinpoint exactly what one needs to do to get a website to rank well organically. This leads to many…
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Once, if you wanted to increase your organic rankings for certain keywords, you simply needed to add them to your website. Over time though, Google and other search engines created and refined algorithms of their own signatures–and continue to do so–to provide the best search results. Thus, search engine optimization was created.
Because of the constant introduction of apps in social media, trying to keep up with what’s best can be confusing for business owners. And, some of them prefer to avoid social media altogether. But, while some businesses feel that social media is a luxury when it comes to marketing efforts, the truth is that it is…
An effective SEO strategy is the difference between a business easily being found online and getting lost in the noise of thousands of other businesses trying to grab the attention of consumers. Success in SEO hinges on businesses putting together a robust combination strategy that brings together an integrated web of great content, credible links…
There are many expressions in the English language that can be applied to various situations.
Pub Frato Gastropub will be feature in the May issue of Cleveland Magazine, which is its “Best Restaurants” issue.
This past week, Anna Harouvis, who is owner of Anna in the Raw and runs Good To Go Café in the IMG Building in downtown Cleveland, shared her knowledge on where the best places to get vegetarian, vegan and gluten-free dishes are in Cleveland with Cleveland.com.
Business-to-business (B2B) marketers’ confidence in content marketing continues to grow, according to B2B Content Marketing: 2014 Benchmarks, Budgets and Trends—North America (PDF).
For small-business owners trying to compete for customers in what sometimes feels like an over-saturated market, every action could be “make-or-break” for his or her business. And, with many of them operating on such a small marketing budget, options are usually limited.
Lake-Geauga Fast Track 50s named MarinerTek IT Solutions as its “No. 1 Emerging Company for 2012” today.