Connect directly with consumers by sending your message to their inboxes with email marketing.
Although Cardamone Marketing Group has experience with a wide array of email marketing solutions, we are a strong proponent of MailChimp because of its unmatched features and capabilities.
More than six million people use MailChimp to create, send and track email newsletters. Whether you’re self-employed, you manage projects for clients, or you work for a Fortune 500 company, MailChimp has features and integrations that will suit your email marketing needs.
Create signup forms that match your brand’s look and feel and send subscribers your product updates, event invitations, announcements or editorial content. MailChimp offers reports to improve your campaigns and learn more about your readers and the ability to get insight about your subscribers and keep your contacts in one place with subscriber profiles. Click someone’s name to see engagement, website activity and more or add notes and one-to-one conversations to profiles, so you can remember who your customers are. And you can access it all from desktop or mobile, so it’s easy to add notes when you’re out and about meeting new people.
In addition to the reports that come with every account, MailChimp offers plenty of advanced reporting options that you can access from anywhere. Monitor sales and website activity with revenue reports. With Google Analytics, you can inform your email content with purchase data and more.
MailChimp also offers plenty of other premium tools that include helping you email the right people at the right time by sending automated emails based on customer behavior and preferences and helping you build new segments of likeminded people from your subscriber base to create more concentrated lists.
MailChimp’s API allows you to adapt your email marketing to fit your workflow. Whether it’s time to integrate with a CRM, send transactional email with Mandrill or build your mailing list through your website, MailChimp will scale with your business. And MailChimp already integrates with hundreds of apps and services such as Salesforce, Eventbrite, Google, Twitter, Facebook, Shopify and SurveyMonkey. Sync your data, import content from other sources and see how your newsletters affect your business.
What’s best of all is that MailChimp is free for lists of up to 2,000 subscribers and 12,000 emails per month. After that, plans start at just $10 per month.